About Herculina Chan-Morgan

Herculina Chan-Morgan
Chairman and CEO of Illumine Import Export Marketing Designs Incorporated

Herculina Chan-Morgan is the Chairman and CEO of Illumine Import Export Marketing Designs Incorporation from 2011 to Present.

Illumine is widely recognized as Philippines innovative and forward-looking leaders in the retail industry.

Working closely with her entire team, she has been instrumental in leading the move of Illumine towards professionalizing the leadership and in navigating the aggressive expansion growth and business diversification.

Her knowledge in all areas of retail marketing, brand management, manufacturing and ecommerce comes from years of entrepreneurial experience and proactive involvement. The company’s outstanding growth and consistent performance is what set it apart from other business industry.

Company: Illumine Import Export Marketing Designs Inc:

Businesses/Brands under Illumine:

  1. Zuri Baby Couture – The instant infant fashion: Exclusive online Baby fashion brand.  (Philippines, Singapore and Indonesia)
  2. Genesis Business Solutions – Certified Partner of Infusionsoft, Shopify, Plobal Apps and Memberium : Software solutions for business automation and digital marketing. (Philippines, Indonesia and Malaysia)
  3. Zuri Wearable Art – Upscale fashion accessory brand. (OEM)
  4. Belle Jewelry Collection – Fashion accessory for corporate world.(OEM)

Prior to Illumine Hershey Chan Morgan is the Creative Chief Director of Zuri International a Singapore based Corporation from 2008 to 2011. Illumine take take over the entire business and Manufacturing operation last 2011.