Certified Behavioural Intelligence Professional (CBIP)

Certified Behavioural Intelligence Professional (CBIP)


Behavioural Intelligence focuses on unlocking the behavioural patterns of individuals. The advancement of technology has allowed businesses to uncover deeper customer behavioural insights, customize their products or solutions and create a better customer experience. With behavioural intelligence, customers and businesses can engage in more meaningful discussions, helping businesses unlock opportunities and build loyalty. The deep understanding of customer behaviour can also help businesses reduce unnecessary spending, enhance revenue and reduce risk when launching new products.






Certified Behavioural Intelligence Professional (CBIP)

$285.00$385.00

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Description

  • Duration: 3-Day (Onsite) / 24 Hours (Online via Zoom)

  • Certification: Participants will receive a Certificate of Competency upon successfully completing the course and passing the examination

  • Who Should Attend: CTO, CISO, CIO, HR Analyst, Marketing Professional, Sales Professional , Data Analyst, or Anyone who are interested in pursuing a career in the areas of Data Analytics and Behavioural Intelligence.

Course Objective

Acquire knowledge and competency in applying Data Analytics (DA) and Behavioural Intelligence (BI) concepts to designing tech solutions and related intervention.

Acquire advanced knowledge on how to work with data from different business units to achieve business strategic intelligence using Python Programming.

Pre-Requisite

No pre-requisite. Business Strategic Intelligence Professional (BSIP) is suitable for anyone with no prior technological experience


Examination

Participants are required to attempt an examination upon completion of course. This exam tests a candidate’s knowledge and skills related to Data Analytics, Behavioural Analytics and Python Programming based on the syllabus covered

Participants are expected to score a minimum of 70% to pass the examination

Course Outline


Module 1
Introduction to Data Analytics

Topics Covered

  • Data Analytics Overview
  • Leverage on Data Analytics and Big Data
  • What is Data Science
  • Data Science vs. Analytics
  • How to Harness the Power of Data Science

Module 2
Overview on Behavioural Intelligence

Topics Covered

  • What is Behavioural Analytics?
  • Benefits of Behavioural Analytics
  • Quantitative and Qualitative Data for Behavioural Analytics
  • Embracing the Science and Art of Metrics
  • Planning for Behavioural Analytics

  • Module 3
    Customer Segmentation for Behavioural Analytics

    Topics Covered

    • The Need for Customer Segmentation
    • Analyzing Data for Segmentation
    • Customer Segmentation Methods
    • Unsupervised Learning Customer Segmentation
    • Similarity and Data Standardization

    Module 4
    Understanding Customer Behavioural Journey

    Topics Covered

    • Introduction to Customer Journey Map
    • Define the Customer Journey
    • Determining Customer Awareness and Attitude
    • Key Drivers of Attitude
    • Measuring Customer Attitudes
    • Measuring Customer Satisfaction

    Module 5
    Data Pre-processing and Cleansing with Python

    Topics Covered

    • Data Models and Data Structure
    • Importing and Exporting Data with Python Pandas DataFrame
    • Semi-Structured and Unstructured Data
    • Data Manipulation, Selecting and Filtering with Python Pandas
    • Combining Data, Handling Missing Data and Grouping of Data
    • Applying Data Transformation

    Module 6
    Data Exploration and Visualization

    Topics Covered

    • Identifying the Right Attributes
    • Generating Targeted Insights
    • Transforming Values
    • Targeting Insights for Specific Use Cases
    • Visualizing Data with Pandas
    • Analyzing Advertisements

    Module 7
    Unsupervised Learning: Customer Segmentation

    Topics Covered

    • Deep Dive into Customer Segmentation Methods
    • Clustering for Customer Segmentation
    • Standardization of Data
    • Calculating Distances Between Customers
    • K-Means Clustering on Income / Age Data
    • K-Means Clustering on Behaviour Data

    Module 8
    Overview on Data Sensemaking

    Topics Covered

    • Developing Products / Services based on What is Required
    • Understanding Customer’s Top Priority
    • Conducting of GAP Analysis
    • Organization Objectives vs. Organization’s Requirement
    • What is a KANO Model?
    • Assessing Values Based on a Combination of Features

    Module 9
    Measuring Findability and Navigation

    Topics Covered

    • Finding Your Areas of Findability
    • Identifying What Customers Want
    • Preparing for a Findability Test
    • Conducting a Findability Studies
    • Enhancing Findability
    • Considering the Ethics of Customer Analytics

    Certified Behavioural Intelligence Professional (CBIP) involves rigorous usage of real-time case studies, hands-on exercises and group discussion

    Why CASUGOL

    Some Reasons Why Learners Choose CASUGOL

    • International Certification Body

    • Presence in 38 Countries

    • Developed by Industry Experts

    • More than 42,000 professionals passed through our education system

    • Flexible program design for all individuals

    • Learn from internationally renowned leading industry experts, academics, and researchers

    • Support for participants during and after training

    • Enhance competency of workforce and improve individual career prospect

    • Customization of programs for specific industry, organization, government agencies, statutory boards

    • Learn in a highly interactive, supportive and encouraging environment

    • Regular invitation to attend courses / workshops / seminars / events at complimentary rate

    How to Register


    Individual or Self-Sponsored Learners

    • STEP ONE: Select your preferred batch / category above

    • STEP TWO: Click on Add to Cart

    • STEP THREE: In the pop-up page, click on View Cart

    • STEP FOUR: In the Cart page, click on Proceed to Checkout

    • STEP FIVE: In the Checkout page, complete the Billing Details and click on Place Order


    For corporate-sponsored participants, batch registration, or any questions on the course
    Chat with an Education Officer

    Certificate Verification

    Certificate Verification

    All certificates issued by CASUGOL are to individuals who have successfully completed CASUGOL Certification Programs / Executive Workshops and have fulfilled all requirements by demonstrating proficiency in applying the knowledge and skills acquired.

    Click below to verify certificate






    What You Can Expect




    Technology-Based Training



    Open-Source Tools



    80% Hands-On Exercises / 20% Theory



    Designed by Industry Leaders and Subject-Matter Experts



    Progressive Learning



    Highly interactive, supportive and encouraging



    Be recognized as a CASUGOL Certified Professional



    What Learners Say

    i really enjoy the course! Mr.Dwayne is so good in explainaing all question and give so much real case for better understanding.
    Missfarah Dilla
    Missfarah Dilla
    Very relevant to my work scope and very essential to build fundamental of data management. Course was easy to understand as many useful hands-on were provided followed up by very engaging discussion session.
    Nurul Izzati Mohtar
    Nurul Izzati Mohtar
    Interesting & beneficial session on data governance. The trainer was really good.
    Ratna Wii
    Ratna Wii
    Easy to understand how trainer explain
    Idayu Yusof
    Idayu Yusof
    amiera yusoff
    amiera yusoff
    Well experiences trainer and learn real industry practices
    Mohd Faizal Mohd Ali
    Mohd Faizal Mohd Ali
    The on-training exercises that are conducted during the training are engaging and help in applying the theoretical information that is been learned. The speaker is also very friendly, knowledgeable and helpful!
    Haziq Fitter
    Haziq Fitter
    Khairi Khalil
    Khairi Khalil
    Good trainer, would recommend
    Hafiz Ariffin
    Hafiz Ariffin
    Very good course with a lot of dedicated instructor guidance, well worth your time to attend.
    d j
    d j
    Lesson is beneficial and relavant for me. Best thing is it's in-person lesson and hands-on coding especially for a non-technical person like me!
    Jmin Cho
    Jmin Cho
    Jason Yew Chang He
    Jason Yew Chang He
    It was a fruitful course! The trainer is very professional and the course has a lot of hands on practice.
    Qian LI
    Qian LI
    Very concise training. Straight to the point. More room for improvement; more accurate and complete code in the pdf notes.
    James Yen
    James Yen
    Excellent trainer. One of the best programming trainings I ever had.
    Salvador MG
    Salvador MG
    A quick way to learn a relatively complex subject (Python).
    Choon Aw
    Choon Aw
    Great sessions! Interactive class between instructor and participants.
    Roland Chua
    Roland Chua
    Great and fruitful course, rich of useful information to road map a structured methodology for Digital transformation.
    Osama Attawneh
    Osama Attawneh
    Claire Cacanindin
    Claire Cacanindin
    Emmanuel Caguimbal
    Emmanuel Caguimbal
    Casugol made python programming easy to learn 🙂 recommended to try out their courses!
    Ricky Tan Yuan Sheng
    Ricky Tan Yuan Sheng
    Had a very good 3-days Python Programming Essential training session with Dwayne. While introducing the essence of Python Programming, the course also drills into the basic of programming which helps participant to build up a strong foundation. Thanks for the session.
    Jeanne Teen (Jeanne)
    Jeanne Teen (Jeanne)
    Jizhou Yang
    Jizhou Yang
    Wilasinee Lerdrittipong
    Wilasinee Lerdrittipong
    Recomended
    Vladimir Cvetinovski
    Vladimir Cvetinovski
    Tanapon Phenrat
    Tanapon Phenrat
    a helpful training by Dwayne!
    Danial Iskandar
    Danial Iskandar
    It was very informative, full of knowledge and lots of wisdom that can be used in the workplace. It introduces practical approach in implementing design thinking to server customer very well. Thank you.
    Lu Skywalk
    Lu Skywalk
    Jao Del Rosario
    Jao Del Rosario
    Thank you for sharing your knowledge in Data Analytics Essentials and facilitating the sessions for us here at DBS Cebu. The training was very engaging and Dwayne was willing to share his experiences and best practices.I recommend Dwayne and the CASUGOL team!
    Jose Macasero
    Jose Macasero
    I had zero knowledge about python but I really enjoyed and learned a lot from the sessions. Dwayne is also making sure that he accommodates all our questions. The class was interactive and it was overall insightful. Looking forward to apply my learnings.
    Denesse
    Denesse
    Nice!
    Daniel Chris Moiket
    Daniel Chris Moiket
    It was a great pleasure to be trained by no less than Dwayne Ong himself. We've been looking for the right training provider here in Cebu for months since there are no provider that has the expertise and right credentials to provide the technical training for Data Analytics and Python. We are glad that we found Casugol. Dwayne did not disappoint. He has the expertise with the subject matter, his examples are customized to the need where the participants can relate. The class was also fun, not boring despite being a technical course. He also promote interactive discussion and we felt comfortable to share and ask questions. Looking forward for more partnership with Dwayne/ Casugol.
    Ren Em
    Ren Em
    I attended the Data Analytics Essentials. It was a lean and efficient one. It has a clear course outline and has lots of hands-on exercises that are easy to understand. Dwayne our trainer is very knowledgeable on the course so it is easy to ask technical questions and layman term’s questions, for sure he can understand you. 🙂 Highly Recommended workshop!
    Merlyn Villacorta
    Merlyn Villacorta
    Lejandro Juslin Casinto
    Lejandro Juslin Casinto
    Learning Python in CASUGOL make it easy by Sir Dwayne, thank you so much.
    Philip Vincent Bascar
    Philip Vincent Bascar
    TM Schulz
    TM Schulz
    Salvador Roel Rubi
    Salvador Roel Rubi
    The content was organized and easy to follow! Great
    Nabilah saifulbahrin
    Nabilah saifulbahrin
    DHAREN NACKEERAN
    DHAREN NACKEERAN
    Yeger Kiju
    Yeger Kiju
    Henry Chin
    Henry Chin
    李秋龙
    李秋龙
    Quyen Le Dang
    Quyen Le Dang
    Cường Bùi Hồng
    Cường Bùi Hồng
    fairulizan horian
    fairulizan horian
    Training CDTP
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    Ts. Mohd Nordin Salleh
    lots of new knowledge, big thanks to CASUGOL..!
    ABDUL MANAN ABDUL LATIP
    ABDUL MANAN ABDUL LATIP
    More than the certification itself, it’s the learnings from colleagues and groupmates and how it was facilitated by Dwayne are the ones which are more rewarding. Dwayne has a wide range of experiences to share which I truly appreciate! Probably, one of the best training programs we have today!
    John Gilbert Garcia
    John Gilbert Garcia
    Carlo Bernal
    Carlo Bernal
    Thank you for the awesome job sharing Digital Transformation and facilitating the sessions.The interactions were very insightful and fun, and tons of learning.3 days of training will not do justice to go through all the topics in depth, but Dwayne did his best and made sure to touch the most important ones. The collective sharing of inputs from the class made it even better. I recommend Dwayne and Casugo team!
    Reggie Vallente (RDPS)
    Reggie Vallente (RDPS)
    Jocelyn Imperial
    Jocelyn Imperial
    Ernesto Manuel
    Ernesto Manuel
    Raul Raymond Kapuno
    Raul Raymond Kapuno
    Mylin Sumang
    Mylin Sumang
    Great course especially for quality practitioners or process improvement specialist who wish to convert there process to be digitally transformed 👍👍👍👍👍
    Nikko Paolo Bautista
    Nikko Paolo Bautista
    The Digital Transformation Professional Certification is an enriching program. Dwayne is such an engaging and knowledgeable facilitator. The live program allowed valuable interaction and sharing from the participants adding immense learning to the well structured syllabus. No matter which stage of digital transformation your organization is in, you will learn very important concepts that are readily applicable to you. I particularly like the holistic Digital Transformation Framework which is often neglected.
    Ricco Estanislao
    Ricco Estanislao
    It was fun taking the Certified Digital Transformation Professional. It was very engaging and inspiring that you would want to kickstart DX on your organization. It was made very clear that DX should be simple. Focus on the intent and objective and not the nice to have. Thanks Casugol for this.
    Ellaine Kris Mendoza
    Ellaine Kris Mendoza
    Great training content and delivery!
    Carl Dominick CALUB
    Carl Dominick CALUB
    Training was very engaging, Dwayne was very knowledgeable and always willing to share his experiences and best practices.
    Ronan Verdejo
    Ronan Verdejo
    TEOH YAN QIN
    TEOH YAN QIN
    Good course. Very detail in explaining programming concepts.
    cheng muon cheun
    cheng muon cheun
    Zega Rahmat
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    The best pokok e
    Frengky Leuape
    Frengky Leuape
    Was a fun learning session. Mentor was very patient as well and taught everyone until we understand
    Ver off
    Ver off
    The PPE Class is systematical and easy to learn and understand
    Andrianto Zhang
    Andrianto Zhang
    Taufik Faturrahman
    Taufik Faturrahman
    Excellent
    Cathrine Naomi
    Cathrine Naomi
    Khe ben
    Khe ben
    Kiki Valentina sianturi (sianturi)
    Kiki Valentina sianturi (sianturi)
    Nice
    cheng khai xean
    cheng khai xean
    I am attended Digital Transformation Professional online class which is give me astounding new skill and knowledge on how the digital transformation is good in the organization.Kudo's Dwayne and Team. Appreciate it!
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    izad rahman
    Royyan Ammar
    Royyan Ammar
    Павло Криндач
    Павло Криндач
    Great courses giving the most important material
    Volodia Motyka
    Volodia Motyka
    Briefly - great teacher, great course. That was a fun and interesting experience!
    Ярослав Степаняк
    Ярослав Степаняк
    Very grateful to Dwayne and the team for providing us with an opportunity to learn new interesting stuff at a difficult time like this☺️ Best wishes from Ukraine!
    Настя Личак
    Настя Личак
    eko budiharjo
    eko budiharjo
    Ahmad Mohd
    Ahmad Mohd
    Michael Tkachenko
    Michael Tkachenko
    The experience is good as the trainer is highly engaging and willing to attend to student who is in need of help when face with challenges to proceed with the exercises.
    edward koh
    edward koh
    Thank you very much Dwayne for the interesting knowledge sharing during the 4-day Data Governance training.
    Mad Yani
    Mad Yani
    This is my first experience attending Data Governance related courses. Found it informative. Have lots of actual example in getting started with DG and up to implementing the DG. The course material is very straight forward and the delivery of the course do full filled my learning objective.
    Faroza binti Mohamed Sohor
    Faroza binti Mohamed Sohor
    Irfan Azhari Mohd Salleh
    Irfan Azhari Mohd Salleh
    recommended course for digital transformation
    jodhi caster
    jodhi caster
    good session
    Ee Seng Teo
    Ee Seng Teo
    Ghobi
    Ghobi
    Jia Wei
    Jia Wei
    Zhi Yu Lim
    Zhi Yu Lim
    Teo Chun Hau
    Teo Chun Hau
    BIBIANA PEREZ RIOS CORDOBA
    BIBIANA PEREZ RIOS CORDOBA
    FABIAN GAEL ARIAS JIMENEZ
    FABIAN GAEL ARIAS JIMENEZ
    The trainers are well prepared, they try to give you the information in a simple way to be able to understand all the topics, and if you don't understand something they spend their time until you can solve your doubts
    JONATHAN DOMINGUEZ PATIÑO
    JONATHAN DOMINGUEZ PATIÑO
    Los cursos impartidos son accesibles en cuanto a tiempo y dinero. Los profesores claramente son unos profesionales en su área, tienen mucha paciencia y nos apoyan en cuanto surge una duda, sin importar la hora en la que preguntas. Cuentan con los recursos necesarios para poder impartir cualquier tipo de curso relacionado con la programación. Los recomiendo...
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    MISAEL RESENDIZ JUAREZ
    Uriel M.
    Uriel M.
    LUIS ALBERTO VARGAS AGUILAR
    LUIS ALBERTO VARGAS AGUILAR
    You will learn on Digital Transformation
    Dr. Sri Ganesh Michiel
    Dr. Sri Ganesh Michiel
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