Advanced Digital Marketing Professional (ADMP)

Advanced Digital Marketing Professional (ADMP)


Digital Marketing refers to the conducting of marketing activities on various digital platforms. Every business understand the importance of digital marketing and increases its spending on digital solutions. The impact has been profound and businesses are expected to expand on the utilization of digital marketing to reach out to customers from around the world. Digital Marketing is expected to grow and it is essential that businesses adopt a prudent strategy to stay competitive in the digital economy.






Advanced Digital Marketing Professional (ADMP)

$580.00

Course Fee is in Singapore Dollars (SGD) . Apply for Financial Aid

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Description

  • Duration: 2 Day (Onsite) / 16 Hours (Online via Zoom)

  • Certification: Participants will receive a Certificate of Competency upon successfully completing the course and passing the examination

  • Who Should Attend: Business Leaders, CEO, Directors, Marketing Directors, Marketing Analyst, Startup, Entrepreneurs, and Anyone seeking to acquire advanced knowledge on how to leverage on digital marketing to enhance marketing campaign.

Course Objective

Acquire knowledge and essential skill on how to develop successful digital marketing campaigns.

Learn how to leverage on digital marketing data and tools to enhance your marketing campaign and business outreach

Pre-Requisite

No pre-requisite. Advanced Digital Marketing Professional (ADMP) is suitable for anyone who is interested in Digital Marketing and does not have any prior technological experience

Examination

Participants are required to attempt an examination upon completion of the course. This exam tests a candidate’s knowledge and skills related to Digital Marketing based on the syllabus covered

Participants are expected to score a minimum of 70% to pass the examination

Course Outline


Module 1
Digital Marketing Trends and Marketing Framework

Topics Covered

  • Powershifts to the Connected Customer
  • Marketing to the Connected Customer
  • Understanding the Digital Subcultures
  • Marketing in the Digital Economy
  • The New Customer Journey
  • Introduction to Marketing Productivity Metrics
  • Industry Archetypes
  • Marketing Best Practices in the Digital Economy

Module 2
Digital Marketing Technological Landscape

Topics Covered

  • Mobile Marketing in Digital Landscape
  • Mobile Marketing Approach
  • Digital Marketing and Artificial Intelligence
  • Mobility and Multi-Cloud Services
  • Common Applications for Digital Marketing
  • Blockchain and Smart Devices
  • Social Media Marketing

Module 3
Digital Marketing Strategies

Topics Covered

  • What is Consumer Profiling?
  • Understanding Consumers using Digital Anthropology
  • Key components of a Human-Centric Brand
  • Identifying the Impact of Reviews
  • Areas of Focus of Digital Marketing Strategy

Module 4
Human-Centric Marketing And Branding Approach

Topics Covered

  • Step-by-step to Content Marketing
  • Creating Brand Curiosity
  • What is Omni Channel Marketing?
  • Key Components to a Successful Omni Marketing Campaign

Module 5
Enhancing Digital Customer Experience

Topics Covered

  • Introduction to Engagement Marketing
  • Enhancing Digital Customer Experience with Apps
  • Providing Solutions with Social CRMs
  • Driving Desired Behaviour with Gamification

Module 5
Putting Everything Together

Topics Covered

  • Mapping out the Digital Progression
  • Data Strategy to a Sustainable Digital Marketing
  • Introduction to Text Analytics, Sentiment Analytics and Web Analytics
  • Enjoy, Experience and Engage

Advanced Digital Marketing Professional (CDMP) involves rigorous usage of real-time case studies, role playing and group discussion

Some Reasons Why Learners Choose CASUGOL

  • International Certification Body

  • Presence in 38 Countries

  • Developed by Industry Experts

  • More than 42,000 professionals passed through our education system

  • Flexible program design for all individuals

  • Learn from internationally renowned leading industry experts, academics, and researchers

  • Support for participants during and after training

  • Enhance competency of workforce and improve individual career prospect

  • Customization of programs for specific industry, organization, government agencies, statutory boards

  • Learn in a highly interactive, supportive and encouraging environment

  • Regular invitation to attend courses / workshops / seminars / events at complimentary rate


Individual or Self-Sponsored Learners

  • STEP ONE: Select your preferred batch / category above

  • STEP TWO: Click on Add to Cart

  • STEP THREE: In the pop-up page, click on View Cart

  • STEP FOUR: In the Cart page, click on Proceed to Checkout

  • STEP FIVE: In the Checkout page, complete the Billing Details and click on Place Order


For corporate-sponsored participants, batch registration, or any questions on the course
Chat with an Education Officer

Certificate Verification

All certificates issued by CASUGOL are to individuals who have successfully completed CASUGOL Certification Programs / Executive Workshops and have fulfilled all requirements by demonstrating proficiency in applying the knowledge and skills acquired.

Click below to verify certificate


CASUGOL is dedicated to making education, knowledge, and resources accessible to everyone around the world. Our Financial Aid is aimed to empower learners who may encounter financial barriers in pursuit to advance their knowledge and technical know-how.

If you are unable to cover the costs of a course, you have the opportunity to request financial aid via the link found on the course's homepage. Upon approval for financial aid, you will gain full access to all course materials and can successfully complete the course to obtain a certificate.



Have a question with regards to Financial Aid?
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How to Apply


To apply for financial aid:

  • Step 1: Visit the Course Page and Click on the Apply Financial Aid below the Course Fee
  • Step 2: Fill out the form and submit your application
  • Step 3: Make sure your application meets a maximum of 250 word count
  • Step 4: Wait up to 24 Hours for your application to be reviewed

Upon reviewing your application, you will receive an email notification informing you of the approval or denial status.


What Will I Receive?


If you’re approved for financial aid, you’ll receive a discount off the cost of the course. We offer financial aid to help empower learners who wouldn’t otherwise be able to afford the course fee.

In order to fairly distribute financial aid resources to the learners who need it the most, the amount of financial aid you receive may depend on the details in your application and your geographical location.


Application Status

Approved Applications

Upon approved, you will receive an email letting you know. Please follow the instructions provided in the email to begin your learning journey.

Rejected Applications

In the event that your application is declined, you will receive an email providing an explanation for the denial. If there were any issues with your initial application, you have the option to submit a new application and reapply.




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What You Can Expect




Technology-Based Training



Open-Source Tools



80% Hands-On Exercises / 20% Theory



Designed by Industry Leaders and Subject-Matter Experts



Progressive Learning



Highly interactive, supportive and encouraging



Be recognized as a CASUGOL Certified Professional



What Learners Say

Nandito Tan
Nandito Tan
Its very informative and detailed
Veron Vernando
Veron Vernando
Pelatihan yang menarik dalam mempelajari design thingking profesional
raja doly sirait
raja doly sirait
its a fun class and fun teaching skill from the presenter
Nico Tivano
Nico Tivano
Pengajar nya sangat menyenangkan
hamzah alfitrah
hamzah alfitrah
Frankie
Frankie
Nithish Rao Sivakumar
Nithish Rao Sivakumar
ramachandran R
ramachandran R
Madhumithra Ramesh
Madhumithra Ramesh
Got an hands on experience in digital transformation especially on new trending and revolutionary technologies like AI,ML,Cyber security, IOT, Big data analytics, etc...
ajith v
ajith v
nice experience and learned a more detailed knowledge
18 udhay babu 4304
18 udhay babu 4304
Great place to learn
Siva Ram
Siva Ram
Aathisankar V
Aathisankar V
I learnt Digital transformation course which is very iseful
Google User
Google User
PRASATH RAJARAMAN
PRASATH RAJARAMAN
Nice session and very interactive staff
SARAVANA KUMAR
SARAVANA KUMAR
Thanga Tamil Amudhan
Thanga Tamil Amudhan
Prince R
Prince R
Ashoka Ganesan
Ashoka Ganesan
Gopinath Ariputheran
Gopinath Ariputheran
HARISH P
HARISH P
The course was good and helpful
Sivakumar B
Sivakumar B
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